The Hero’s Journey in London
In The Hero’s Journey in London we examine the way we tell stories about ourselves to ourselves — and, most important, the way we can change those stories to transform our business and personal lives.
Your story is your life. As human beings, we continually tell ourselves stories — of success or failure; of power or victimhood; stories that endure for an hour, or a day, or an entire lifetime. We have stories about our work, our families and relationships, our health; about what we want and what we’re capable of achieving. Yet, while our stories profoundly affect how others see us and we see ourselves, too few of us even recognize that we’re telling stories, or what they are, or that we can change them — and, in turn, transform our very destinies.
Telling ourselves stories provides structure and direction as we navigate life’s challenges and opportunities, and helps us interpret our goals and skills. Stories make sense of chaos; they organize our many divergent experiences into a coherent thread; they shape our entire reality.
And far too many of our stories are dysfunctional, in need of serious editing. First, we ask you to answer the question, “In which areas of my life is it clear that I cannot achieve my goals with the story I’ve got?” We then show you how to create new, reality-based stories that inspire you to action, and take you where you want to go both in your work and personal life.
For decades I have been examining the power of story to increase engagement and performance. Thousands of individuals from every walk of life have sought out and benefited from our life-altering stories.
Our capacity to tell stories is one of our profoundest gifts. My approach to creating deeply engaging stories will give you the tools to wield the power of storytelling and forever change your business and personal life.
What Can I Expect?
Here’s an outline of the Hero’s journey in London
- What is your Story?
- Are you even trying to tell a Story?
- Old Stories (stories about you, your creative career, your clients, your money, your self promotion, your time, your health, your happiness)
- Tell your current Story
- Is this Really Your Story?
YOUR NEW STORY
- The Premise of your Story.
- The words on your tombstone
- You ultimate mission, out loud
- The Seven Great Plots
- The Twelve Archetypal Heroes
- The One Great Story
- Purpose is Never Forgettable
- Questioning the Premise
- Lining up
- Flawed Alignment, Tragic Ending
- The Three Rules in Storytelling
- Write Your New Story
TURNING STORY INTO ACTION
- Turning your story into action
- The Story Effect
- Story Ritualizing
- The Storyteller and the art of story
- The Power of Your Story
- Storyboarding your creative process
- They Created and Lived Happily Ever After
About Peter de Kuster
Peter de Kuster is the founder of The Hero’s Journey & The Heroine’s Journey project, a storytelling firm which helps creative professionals to create careers and lives based on whatever story is most integral to their lives and careers (values, traits, skills and experiences). Peter’s approach combines in-depth storytelling and marketing expertise, and for over 20 years clients have found it effective with a wide range of creative business issues.
Peter is writer of the series The Heroine’s Journey and Hero’s Journey books, he has an MBA in Marketing, MBA in Financial Economics and graduated at university in Sociology and Communication Sciences.