Leadership Walking Journey in Malaga: The Hero’s Journey for Leaders
Guided by Peter de Kuster
Welcome to Malaga, a city where history, creativity, and leadership intersect. This unique program, led personally by Peter de Kuster-the world-renowned storyteller and founder of The Hero’s Journey and Passion Never Retires-invites you to walk through Malaga’s inspiring sites while reflecting on your own leadership story. Whether you join solo, with a group, or as part of your organization, every journey is a chance to rewrite the story you tell about your life and work, guided by Peter’s expert storytelling and coaching.

Program Experience
Over the course of one or two days, you will explore Malaga’s iconic locations, each paired with a leadership theme and reflective questions. At every stop, Peter will help you connect the city’s stories to your own journey, using powerful narrative tools and creative exercises. You’ll dive into the lives of Malaga’s heroes-past and present-while examining your own ambitions, values, creativity, resilience, and legacy.
Sample Itinerary Highlights:
- Alcazaba & Roman Theatre: Explore resilience and transformation; reflect on ambition and adaptation.
- Malaga Cathedral: Consider how values and legacy shape your leadership.
- Picasso Museum: Draw inspiration from Picasso’s lifelong creativity and reinvention.
- Gibralfaro Castle & Soho District: Discuss overcoming setbacks and staying relevant as a leader.
- Plaza de la Constitución: Integrate your insights and craft your new leadership story in a closing circle with Peter.
Throughout, Peter will guide you with practical storytelling techniques, reflective questions, and direct feedback, ensuring a deeply personal and transformative experience.
Five Distinct Travel Options – All with Peter de Kuster as Your Guide
| Option | Description | Price (per person/group) | Benefits |
|---|---|---|---|
| Solo Explorer | Join a scheduled small group walk with Peter. | €220 | Networking, group storytelling, shared insights, refreshments included. |
| Private Tour | One-on-one or private group journey, fully tailored. | €2,500 (one day) | Personalized coaching, flexible pace, deep dive into your story. |
| Company Tour | Team-building walk for organizations (up to 8 people). | €1,800 (group) | Leadership exercises, custom workshops, group coaching. |
| Grand Tour | Premium experience for up to 4 guests, with luxury touches. | €2,500 (group) | Café stops, keepsakes, professional photos, intimate setting. |
| Intensive/Impact Coaching | Extended private coaching (2–3 days, up to 3 partners). | €5,000–€7,500 | In-depth story coaching, reflection, action planning. |
All options are personally guided by Peter de Kuster, ensuring his signature blend of storytelling, reflection, and creative inspiration is at the heart of your experience.
Why Choose This Journey?
- Expert Guidance: Peter de Kuster brings over 20 years of experience in storytelling and leadership coaching, helping clients worldwide transform their lives and careers through the power of narrative.
- Personalized Experience: Every journey is tailored to your needs, whether you come solo, with a partner, or as part of a team.
- Creative and Reflective: Walk through Malaga’s most inspiring sites while engaging in exercises that foster creativity, resilience, and authentic leadership.
- Lasting Impact: Return home with renewed confidence, clarity, and a powerful leadership story to share.
Booking & Practical Details
- Duration: 1–2 days (customizable)
- Start Time: 09:30 AM
- Cost: See travel options above (excludes VAT and accommodation)
- Contact: Book your journey by emailing Peter directly at peter@wearesomeone.nl
Let Malaga and Peter de Kuster inspire you to live and lead boldly, embracing every chapter of your unique story.