The Hero’s Journey of Patrizio Cionfoli

What is the best thing that I love about my work?

Everyday is a different day, this is the interesting side of my work, where I’m focused on the beauty side of the objects, always focusing on people.

I’m lucky to think on different projects every day, from small domestic appliances to architecture space by electronic device where I need to re-think in an original way new experiences on projects, create new visions in a realistic way is a kind of magic.

What is my idea of perfect happiness?

Is a difficult question – from the professional side – happiness to me is to maintain curiosity and satisfy with great results on all design problems, in the end, resolve design issues by simplicity aesthetic results of complex issue.

What is my greatest fear?

As most creative people, looking at a white paper without inspiration

What is the trait that I most deplore in myself?

What I deplore of myself is to have the conviction that I can do and delivery everything, during the years with increasing experience, today I’m a better planner how to use my energy

Which living persons in my profession do i most admire?

People with a positive approach and they loved to share their passion:

Kostantin Grcic, Ron Gillad, Mauro Porcini, Stefano Marzano, Lou Beeren

What is my greatest extravagance?

I like to cook, doing new receipt, depends of my invitee, during cooking phase, as a design project, I’m thinking people I’m cooking for them. I’m collecting vintage objects.

On what occasion would I lie?

In all occasion where my feedback means break some dreams

What is the thing that I dislike the most in my work?

When for different business reason I don’t have opportunity to follow project until production, or receiving words as “project is in stand by”, generally I don’t like don’t finish things, I need to close the circle

When and where was I the happiest, in my work?

Fortunately, during my career it have been several happy moments, especially, all the “First time” as for example , First futurist projects showed in Berlin in 2002, first exposition during Salone del mobile, first Patent, first design team, first Design Award,

If I could, what would I change about myself?

Try to saving energy, I’d like to follow everything but I can’t do everything

What is my greatest achievement in work?

have the feeling that everything worked with great results

In the end is to see people smiling

Where would I most like to live?

In front of the sea

What is my most treasured possession?

Family and friends

What is my most marked characteristic?

Zen attitude and positive inspiring

What is my most inspirational location, in my city?

People inspiring me, however real life in the little streets, where you can see people in action with real situation, looking colors, sounds, in some way “Feel The City”, there’s not any special location for new ideas,

What is my favourite place to eat and drink, in my city?

Usually I like the Authenticity, in Milan, there are still several traditional Osteria where you eat from original menu, as Osteria Conchetta

What books influenced my life and how?

“On the Road” because is adventure book with clear message of living your life full of experience, discovering new countries, traveling, meet new people and “Novecento” for the importance of your dreams, I like to read biography and adventures.

Who are my favorite writers?

Jack Kerouk, Kundera

You Only Die Once. What music would I listen on my last day?


Who is my hero or heroine in fiction?


Who are my heroes and heroines in real life?

My parents

Which movie would i recommend to see once in a lifetime?

Strange Days – K. Bigelow, Blade Runner –R.Scott and MediterraneoG.Salvatores

What role plays art in my life and work?

It has been crucial for finding my way, drawings and art always around me, I started during primary school to sell my hand-drawing execution to shirt and shoes.

Who is my greatest fan, sponsor, partner in crime?

My best friend Gianfelice Facchetti, always with me on crucial moments, deep conversations about life and planning future, my family, my wife and my kids that supporting me by amazing questions and dreams and all people that believe in me with tangible action/demonstration.

Whom would I like to work with in 2019?

Company that would like to create something new in terms of design and real human centered design experience

Which people in my profession would i love to meet in 2019?

Visionaries and artists

What project, in 2019, am I looking forward to work on?

Amazing Small domestic and professional appliances, Aerospace design, great design opportunity to express style and Human Centered Design

Where can you see me or my work in 2019?

During Host in Milan, IFA in Berlin, Salone del Mobile, Shanghai fair and several electronics and appliances shops

What do the words “Passion Never Retires” mean to me?

Always doing something better with passion

Which creative heroes should Peter invite to tell their story?

Raffaella Mangiarotti

How can you contact me?

By mail: and by social as Linkedin or Facebook

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s