The Hero’s Journey of Wilfred B. Njeru

What is the best thing that I love about my work? Immediate Impact. When you work in Radio or TV or any Media, you get instant response from your audiences. Unlike social media though, there is a level of responsibility, meaning we have to measure and test our messaging everytime, bit still, to interact on such a direct and primary level is something to marvel about!

What is my idea of happiness? Contentment with gratitude. To have much or to have little is never the point. Nor is to have the other person has. I have to be contented with the outcomes I cannot control, and be grateful that I actually saw that effort bear some King of return.

What is my greatest fear? The resolve of loss. Ghosts and regrets don’t haunt me as much as having to lose someone or something I poured my life into. In life and in my line of practise. Those passions that die without being fulfilled because of fear – That’s more scary to me.

What is the trait that I most deplore in myself? Maybe being too tolerating of people. Sometimes, they take advantage of that kind of trust and Kindness, you know.

Which living persons in my profession do i most admire? Definitely, Peter Jackson (Lord Of The Rings, Hobbit, the Frighteners, District 9)

What is my greatest extravagance? Generally, I am not a very extravagant person. I would say I take my sweet time with my thoughts and barely my ideas. That currency is limited, and should be equated to effort. Possibly.

On what occasion would I lie? When I have to tell a truth that may break a friend’s heart. Hardest thing ever!

What is the thing that I dislike the most in my work? Paperwork. Sadly, there has to be order in operations.

When and where was I the happiest, in my work? I enjoy a successful day. I enjoy starting work on new ideas and kickstarting new show campaigns. The reward of a good day is unbeatable.

If I could, what would I change about myself? I desire certain leadership qualities. I admire assertiveness. The Wisdom to give proper criticism and advice alike. The power to communicate exactly what’s in my mind. Stuff that cannot be learned, but have to be lived through experience. Almost feels like superpowers.

What is my greatest achievement in work? I was able to run a 30 episode collective Radio documentary Concert Series of some of Kenya’s best Gospel artists. Personally, I look at being able to return with my very first novel after losing an entire manuscript.

Where would I most like to live? I love Kenya! Particularly Diani. My wife likes Carlifornia, Simi Valley. So, there – maybe I will learn to like Simi Valley.

What is my most treasured possession? My Mind. Above everything else, I have invested a lot in the productivity of my mind.

What is my most marked characteristic? That of being quiet spirited. Not even ambition can be noticed in my passion, and that makes for a good surprise.

What is my most inspirational location, in my city? There’s a Maasai Market you’ll love. The art and colours in Nairobi never disappoint.

What is my favorite place to eat and drink, in my city? I have become fond of this place called Killimanjaro. Generous Portions, and a very social friendly environment.

What books influenced my life and how? The Bible.

You Only Die Once. What music would I listen on my last day? The living sounds of the early 2000’s Esir, and a whole lot of Contemporary Christian Music.

Who is my hero or heroine in fiction? I’m going to be biased here. I wrote a character called Amaket in The Sorceress of Harem.
Carefree, wise and the life of everywhere he rolled! A kingmaker of his time, really.

Who are my heroes and heroines in real life? My dad, and most definitely – Jesus.

Which movie would i recommend to see once in a lifetime? The Lord of The Rings. Now you have to see all of them.

What do the words ‘You are the storyteller of your own life’ to me? God already invested in you by giving you a gift. Use it to show the world your contribution of Good.

Who is my greatest fan, sponsor, partner in crime? My Wife. She is an awesome Baker too – no one has had that much faith in someone so green, in my career.

Which people or companies would I like to work with? Weta Digital, definitely! Film Producer, Andrew Kagia. I would love to pitch a movie to Gilliermo del Toro, or Jon Favreau

What project am I looking forward to work on? The whole ARIKANA book project will morph into a Film franchise someday.

Where can you see me or my work?
And on LinkedIn in: Wilfred Njeru
Book also available on Amazon:

What do the words “Passion Never Retires” mean to me? It means, pursue what you love every day, no compromise, see it through!

Which creative professionals should Peter invite to tell their story?

Andrew Kagia
Soila Kenya

How can you contact me?

Write me at
Will be glad to respond!

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